Brazil Travel










Web v-brazil.com

Advertising by Google

International tourism 2002 - A summary of results


The table below is a translation of the table in Page 8 of the original report by Embratur.
Read more info about this survey conducted by Embratur about how foreigner tourists evaluate Brazil.

Purpose of the trip (%)
Leisure / Holidays/ Vacation 51.21
Business / Conventions 28.28
Visits fo Family and/or Friends 15.60
Study / Teaching / Research 1.56
Health Treatment 0.32
Religion / Pilgrimage 0.48
Others 2.55
Factors of influence in the decision to visit Brazil (%)
Information from friends 51.83
Internet 12.80
Folder / Printed Guides 11.71
Television 5.46
Magazines 4.29
Newspapers 2.03
Other means of communication 11.88
Age brackets (%)
18 - 27 y.o. 17.22
28 - 45 y.o. 47.78
46 - 65 y.o. 30.90
over 65 y.o. 4.10
Level of Education (%)
Elementary 3.91
Intermediary 26.69
Superior 69.40
Occupation (%)
Engineer 9.55
Entrepreneur 6.27
Student 6.09
Trading 5.50
Retired 4.63
Teacher 4.36
Business Manager 3.99
Companionship (%)
Alone 26.43
With family 43.07
With friends 27.64
Travel package 2.86
Average annual income US$ 32,041,52
Organization of the trip (%)
Not organized by travel agencies 77.04
Organized by travel agencies 22.96
Repeat trips to Brazil (%)
First time trip 34.66
Not first trip 65.34
Intention of returning to Brazil (%)
Have the intention to return to Brazil 96.12
Do not have the intention to return to Brazil 3.88
Averagage staying 14.00 days
Average spending per capita US$ 86.17
Tourists coming with a travel agency US$ 104.53
Tourists not coming with a travel agency US$ 79.02
Most visited cities (%)
Rio de Janeiro 38.58
Sao Paulo 20.84
Salvador 12.76
Foz do Iguacu 9.28
Recife 8.24
Porto Alegre 7.93
Fortaleza 7.16
Florianopolis 6.42
Natal 3.76
Buzios 3.56
Lodging (%)
Hotels 67.04
Family / Friends 22.32
House/Apartment Rented 4.04
House/Apartment Own 3.76
Camping 0.53
Other means 2.31
Hotels Evaluation (%)
Evaluation Cleanness Services Price
Excellent 43.61 46.03 32.61
Good 49.38 48.40 52.46
Regular 6.07 4.62 12.87
Bad 0.94 0.95 2.06

Restaurants Evaluation (%)
Evaluation Hygiene Services Food Quality Prices Typical food
Excellent 25.38 34.49 37.07 33.71 44.50
Good 61.69 56.84 54.80 50.13 49.58
Regular 11.66 7.62 7.59 13.89 5.16
Bad 1.27 1.05 0.54 2.27 0.76

Tourist Information (%)
Evaluation Availability of information Accuracy of information
Excellent 21.39 21.96
Good60.61 60.85
Regular 13.13 12.85
Bad 4.87 4.34

Tourist Guides (%)
Evaluation Services Time keeping
Excellent 40.88 38.96
Good 51.82 49.53
Regular 5.94 9.43
Bad 1.36 2.07

Highways (%)
Evaluation Maintenaince Signalization Points of support
Excellent 10.26 11.45 14.29
Good 66.41 67.32 70.43
Regular 17.18 17.04 11.96
Bad 6.15 4.19 3.32

Biggest complaints from tourists (%)
Safety 10.26
Hygiene and Cleanness (lack of) 10.21
Tourist Orientation 8.30
Telecommunication structure 7.35
Public transportation 5.13
Taxis 4.20
Night life 2.70
Meeting of expectations (%)
Expectations exceeded 31.00
Expectations fully met 55.09
Expectations partially met 11.81
Disappointed 2.10





Back to Top