The table below is a translation of the table in Page 8 of the original report by Embratur.
Read more info about this survey conducted by Embratur about how foreigner tourists evaluate Brazil.
Purpose of the trip (%)
|
Leisure / Holidays/ Vacation
|
51.21 |
Business / Conventions
|
28.28 |
Visits fo Family and/or Friends
|
15.60 |
Study / Teaching / Research
|
1.56 |
Health Treatment
|
0.32 |
Religion / Pilgrimage
|
0.48 |
Others
|
2.55 |
Factors of influence in the decision to visit Brazil (%)
|
Information from friends
|
51.83 |
Internet
|
12.80 |
Folder / Printed Guides
|
11.71 |
Television
|
5.46 |
Magazines
|
4.29 |
Newspapers
|
2.03 |
Other means of communication
|
11.88 |
Age brackets (%)
|
18 - 27 y.o.
|
17.22 |
28 - 45 y.o.
|
47.78 |
46 - 65 y.o.
|
30.90 |
over 65 y.o.
|
4.10 |
Level of Education (%)
|
Elementary
|
3.91 |
Intermediary
|
26.69 |
Superior
|
69.40 |
Occupation (%)
|
Engineer
|
9.55 |
Entrepreneur
|
6.27 |
Student
|
6.09 |
Trading
|
5.50 |
Retired
|
4.63 |
Teacher
|
4.36 |
Business Manager
|
3.99 |
Companionship (%)
|
Alone
|
26.43 |
With family
|
43.07 |
With friends
|
27.64 |
Travel package
|
2.86 |
Average annual income
|
US$ 32,041,52
|
Organization of the trip (%)
|
Not organized by travel agencies
|
77.04 |
Organized by travel agencies
|
22.96 |
Repeat trips to Brazil (%)
|
First time trip
|
34.66 |
Not first trip
|
65.34 |
Intention of returning to Brazil (%)
|
Have the intention to return to Brazil
|
96.12 |
Do not have the intention to return to Brazil
|
3.88 |
Averagage staying
|
14.00 days
|
Average spending per capita
|
US$ 86.17
|
Tourists coming with a travel agency
|
US$ 104.53 |
Tourists not coming with a travel agency
|
US$ 79.02 |
Most visited cities (%)
|
Rio de Janeiro
|
38.58 |
Sao Paulo
|
20.84 |
Salvador
|
12.76 |
Foz do Iguacu
|
9.28 |
Recife
|
8.24 |
Porto Alegre
|
7.93 |
Fortaleza
|
7.16 |
Florianopolis
|
6.42 |
Natal
|
3.76 |
Buzios
|
3.56 |
Lodging (%)
|
Hotels
|
67.04 |
Family / Friends
|
22.32 |
House/Apartment Rented
|
4.04 |
House/Apartment Own
|
3.76 |
Camping
|
0.53 |
Other means
|
2.31 |