A profile of the Portuguese tourists who visit Brazil

Below, results of a survey conducted by Embratur (Empresa Brasileira de Turismo) to trace the profile of the American tourists who came to Brazil in 2002; to read more about this survey click here.
Portuguese have a clear preference for cities in Northeast of Brazil (Recife, Fortaleza, Salvador and Natal). This may be explained by the physical proximity (a flight from Europe to the Northeast can be up to ten hours shorter than to the South) and also by the cultural proximity (the Portuguese influence in Brazilian culture is strong in the Northeast, whereas in the southern States there was more mixing with other cultures, which immigrated more recently).

Purpose of the trip (%)
Leisure / Holidays/ Vacation	73.29
Visits fo Family and/or Friends	12.76
Business / Conventions	12.46
Study / Teaching / Research	0.32
Religion / Pilgrimage	0.30
Others	0.87
Factors of influence in the decision to visit Brazil (%)
Information from friends	68.06
Folders / Printed guides	13.89
Television	5.56
Internet	4.17
Magazines	2.78
Others	5.56
Age brackets (%)
18 - 27 y.o.	20.95
28 - 45 y.o.	49.26
46 - 65 y.o.	25.96
over 65 y.o.	3.83
Level of Education (%)
Elementary	3.55
Intermediary	40.83
Superior	55.62
Occupation (%)
Entrepreneur	8.82
Technician	7.35
Student	6.47
Engineer	5.29
Teacher / Professor	4.42
Salespeople	4.40
Companionship (%)
Alone	16.32
With family	50.74
With friends	31.16
Travel package	1.78
Average annual income	US$ 21,490.93
Organization of the trip (%)
Not organized by travel agencies	60.59
Organized by travel agencies	39.41
Repeat trips to Brazil (%)
First time trip	38.82
Not the first trip	61.18
Intention of returning to Brazil (%)
Have the intention to return to Brazil	98.22
Do not have the intention to return to Brazil	1.78
Averagage staying	15.56 days
Average spending per capita	US$ 75.25
Tourists coming with a travel agency	US$ 100.50
Tourists not coming with a travel agency	US$ 65.39
Most visited cities (%)
Recife	28.82
Fortaleza	20.00
Rio de Janeiro	17.35
Salvador	16.47
Natal	10.29
São Paulo	7.06
Lodging (%)
Hotels	71.05
Family / Friends	22.39
House/Apartment Rented	1.49
House/Apartment Own	3.88
Others	1.19
Biggest complaints from tourists (%)
Dirtiness	23.51
Tourist information	14.00
Safety	12.00
Telecommunications system	10.07
Urban transportation	7.33
Taxi	5.35
Nightlife	3.83
Meeting of expectations (%)
Expectations exceeded	31.86
Expectations fully met	46.61
Expectations partially met	18.58
Disappointed	2.95